About Us

Nahim Babu

I’m Nahim Babu, a data-driven digital marketer specializing in Google Ads, Facebook Ads, Google Analytics, Google Tag Manager, and Facebook Conversion API with server-side tracking. I help businesses and entrepreneurs achieve accurate data tracking, streamlined ad management, and performance-focused marketing strategies to drive measurable online growth.

In the post-iOS 14 era, relying on browser-side tracking alone is no longer sufficient. That’s why I focus on advanced tracking solutions like Facebook Conversion API and server-side tracking—to recover lost data and provide deeper, more reliable user insights. From implementing Google Tag Manager and configuring GA4 to setting up enhanced eCommerce tracking and optimizing conversion tracking with dynamic values, I equip businesses with the tools and strategies they need to improve ad performance and make smarter marketing decisions across platforms.

Key Features

Explore the Core Benefits and Capabilities

Comprehensive Tracking Solutions

Implement Google Tag Manager, Google Analytics 4, and Facebook Conversion API for precise data tracking.

Data-Driven Advertising

Optimize Google Ads and Facebook Ads campaigns to maximize ROI.

Custom Reporting Dashboards

Build interactive dashboards in Looker Studio for real-time marketing insights.

Funnel Optimization

Design and refine sales funnels to increase customer engagement and conversion rates.

Server-Side Tracking

Ensure accurate conversion tracking despite browser restrictions and iOS 14.5 privacy updates.

Conversion Rate Optimization (CRO)

Analyze and improve website performance to boost lead generation and sales.

Multi-Platform Integration

Seamlessly integrate marketing tools with Shopify, WordPress, WooCommerce, Wix etc

Ecommerce Enhanced Tracking

Set up detailed tracking for user behavior, purchase actions, and revenue analysis.